Walt has seen caveman commercials -- ads featuring a caveman or cavemen -- before. Geico had a series of them. There was one for Doritos during the Super Bowl. So it's not like using actors dressed in skins to pitch your product is something new. But this new one, for Olex (a brand of antacid) is the best recreation of an old gag that I've ever seen.
Yes, yes... I know it's in French. [Then you should say "Oui, oui..." Ed.] There is an English version but I haven't found a site from which to rip it. For the benefit of the linguistically challenged, the tag line -- spoken by the more-evolved caveman as he answers his clamshell telephone -- is: "No reception. I'm in a cave!"
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