It's been some time since we awarded the coveted Wally prize for outstanding creativity in advertising. Previous winners have included TV spots for the Nissan Rogue (twice), the Bank of Nova Scotia ("Gear of a Champion") and the famous Olex caveman commercial. Click on the "TV commercials" tag at the end of this post to see others.
Truth is another matter, as we know only too well, so when an advertiser can tell the truth and make us laugh, doing so deserves recognition. Today we honour the creative people responsible for this 15-second spot for the Dairy Farmers of Canada.
That explains why Canadians would still buy home-grown [??? Ed.] milk, even if their government didn't slap a customs duty of nearly 300% on the alleged milk imported from the USA. And yes, they do sell it in plastic bags.
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